Why the secret to success is setting the right goals | John Doerr

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Our leaders and institutions are failing us, but it’s not always because they’re bad or unethical, says venture capitalist John Doerr — often, it’s simply because they’re leading us toward the wrong objectives. In this practical talk, Doerr shows us how we can get back on track with “Objectives and Key Results,” or OKRs — a goal-setting system that’s been employed by the likes of Google, Intel and Bono to set and execute on audacious goals. Learn more about how setting the right goals can mean the difference between success and failure — and how we can use OKRs to hold our leaders and ourselves accountable.

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TED The TED Talks channel features the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design -- plus science, business, global issues, the arts and more. You're welcome to link to or embed these videos, forward them to others and share these ideas with people you know. TED's videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with our TED Talks Usage Policy (https://www.ted.com/about/our-organization/our-policies-terms/ted-talks-usage-policy). For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), please submit a Media Request at https://media-requests.ted.com

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  1. I have been using OKRs at my org for a year now. I strongly recommend them.

    The great value i get out of them is the fact they force you to keep what's important in mind and work every week to progress towards those goals. Every Monday I'm reminded the 9 reasons my department is working that week and what should be done concretely in the following 5 days. The focus on what matters is key

  2. Dear Mr. Doer, Im a single Father, determined to leave a legacy for my children, by establishing

    a blueprint of how others can acheive their dreams, by simply letting go of the everyday norm,

    and pouring the passion into a territorial leap of faith. However,

    my biggest obstacle has been, my floating ability, in which I invent the hows to possibly

    thrive in the city life, with less passion, compared to thriving in a rural, desert like environment,

    where all the why's and what's are so more apparent. Having more than one talent,

    sometimes seems to be more of a disadvantage. I talk myself into toughing it out in the city, where

    jobs and resources are more abundant, but the focus on the quality of life, becomes more of a blur.

    Although the majority of my goals are inner-twined, as they

    share equal values and similar in origin, they are all based on one large why.

    That why is everything I've learned and live for, wrapped up in a pschadelic, geographical

    compound, a place where all these talents meet, and yet my faith and confidence, as inspiring

    as they may be, have often been intercepted by the physical where I am now thoughts.

    I know the whats, and why's, but the damn hows have turned confusing, with no warning,

    especially when my economical resources are at their highest. What is my problem, and why

    is it so difficult for me to choose the one goal and initiate

    that action, then build from there? I need an answer to how I'm going to graduate to this self

    reliant doer, that seizes the rocky paths in a bobcat tractor, and drops that container on my his land,

    and continues to build, with energy and purpose, following the how, regardless of what others may not conceive or

    visualize in the manor that I do. I do believe in my ability to aceive any reasonable goal, and I am very passionate,

    filled with simplicity, that sometimes, inspite of how easy I draft my agenda, it becomes overwhelming to exercise.

    It's really ridiculous, especially knowing, the time is now. Are you still there?

    signed,

    My Foggy How

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