In depth review of Perry Marshall’s 80/20 Sales and Marketing book that describes how the Pareto Principle applies to business, marketing, selling, productivity and life.

Igor Kheifets and Lana White discuss the specific application of this principle for email marketers.

Find out how to apply the 80/20 principle in your business.

Listen to the interview with the author of 80/20 Sales and Marketing Perry Marshall on the List Building Lifestyle Show: https://www.listbuildinglifestyleshow.com/045

Claim your List Building Lifestyle at: https://www.listbuildinglifestyle.com