Opportunity, Options & Benefits Of Web Analytics | Web Analytics Tutorial

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In this video, Web Analytics Evangelist Avinash Kaushik provides an introduction to Web Analytics and covers the opportunity, options and benefits of Web Analytics. Web Analytics is an important piece to the puzzle when it comes to growing your business online. Understanding how visitors get to your website and what they do while they are there are critical components in maximizing your revenues. Gain the basics behind why Web Analytics is important, and start taking advantage of this information immediately.

At the end of this video you will be able to:
Explain why you need Web Analytics
Define Web Analytics and associated concepts
Prioritize Web Analytics tasks for your business

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